Monthly Archives: December 2010

More than Just Fabric

It has always been ethniciti’s belief that African-inspired textiles are perhaps the most visual interpretation of the culture.  While apparel designers have most recently begun to show African textiles in their fashion design, there have been few examples in comprehensive home fashion collections.

As designers we have always been attracted to African wax fabric for its amazing patterns and colors.  Just recently ethniciti has been offered the opportunity to develop a show home for a developer of high-end condos.  The strategy is to create spaces based on ethniciti design concepts, featuring African wax textiles as the center of a marketing program directed at prospective buyers who would be attracted to modern African-inspired home fashions.

Over the next few weeks we will share with you our process that with  culminate in  the opening of the show home in late January, 2011.  We are hopeful that you find our process informative and inspiring.

The basis of the design concept is the creation of a unifying palette that holds the approach together while offering a series of coordinated palettes for individual rooms.

The show home is designed to distinguish the property by offering a memorable experience and tangible ideas to prospective buyers.

The rooms are essentially a collection of vignettes that easily transfer to any home makeover project.

Visit us at ethniciti essentials for a preview of a series of home fashion collections that we are debuting in the first quarter of 2011.